If the success of your business hinges on Memphis area consumers, sign up to receive the Outlook 2021 Memphis Economic Study, brought to you by Paragon Bank.

Discover how the Memphis economy and local consumer confidence have changed in the past year, and how this could affect your business, through informative data compiled by John E. Gnuschke, Ph.D., and a senior economist.

Gnuschke has been studying the Memphis economy since the late 1970s and has seen many changes in consumer sentiments throughout the years – which informs his in-depth analysis of what consumers think about their finances now and in the future.

The 2021 study also accounts for complications many local businesses face due to COVID-19 and the current economic situation’s effect on how consumers view the future. This additional data and analysis are designed to help local businesses develop their COVID recovery plans while continuing to find opportunities to thrive.



Download the report to understand how Memphians:

Icon with arrows in opposite directions

Have changed their attitudes in the past year.

Icon with 1-5

Picture the local economy in the next year to five years.

Icon with dollar in the middle

See their buying power changing.

Icon with house in the middle

Anticipate spending on major household purchases.

Icon with magnifying glass

View the area’s job market now and looking forward.

Chart icon

Think about the COVID economy.

ipad wtih an image of the covid analysis pdf

Read the Latest Insights

The Outlook 2021 Memphis Economic Study is now available. Get it now for even more insights into the minds of Memphis consumers.

Download now